The last day of ITV Local was supposedly yesterday – my last day in the office. It had been confirmed that ITV Local would close overnight on Monday 16th March but as I write the out of date front page is still there.
I really don't know what the plan is for regional news on the internet. It seems that ITV is in two minds about it. What I expected to see was a holding page with a short written explanation that ITV Local has closed and that ITV, in time, will develop new regional sites for ITV Regional News.
But they have now disbanded the teams that have grown a profitable business and knowledge of local online news so it may be difficult to pull it back.
Emily Bell in the Guardian writes: With both the BBC and ITV out of any significant push
in local video, and regional newspapers struggling with their cuts in
jobs and resources as advertising continues to fall away, there surely
this is now a space wide open for innovation and disruption?
Personally, I'd like to congratulate all the people who tried to make
this service work. Its demise is yet another indicator that ITV just doesn't have a clue on where its future lies.
My focus resuming work on our house and garden in Ilkley and nurturing the business Mantelpiece Media which I must say is fun. Already work is coming in and I'm feeling optimistic.