wide open for innovation and disruption

The last day of ITV Local was supposedly yesterday – my last day in the office.  It had been confirmed that ITV Local would close overnight on Monday 16th March but as I write the out of date front page is still there.

I really don't know what the plan is for regional news on the internet. It seems that ITV is in two minds about it.  What I expected to see was a holding page with a short written explanation that ITV Local has closed and that ITV, in time, will develop new regional sites for ITV Regional News.

departments fight for control

 But they have now disbanded the teams that have grown a profitable business and knowledge of local online news so it may be difficult to pull it back.

Emily Bell in the Guardian writes: With both the BBC and ITV out of any significant push
in local video, and regional newspapers struggling with their cuts in
jobs and resources as advertising continues to fall away, there surely
this is now a space wide open for innovation and disruption?

Personally, I'd like to congratulate all the people who tried to make
this service work. Its demise is yet another indicator that ITV just doesn't have a clue on where its future lies.

My focus resuming work on our house and garden in Ilkley and nurturing the business Mantelpiece Media  which I must say is fun. Already work is coming in and I'm feeling optimistic.

more reading:

iptv times post

emily bell on why it's good news for startups

online within traditional newsrooms

Published by Mark

Mark Waddington is a former BBC broadcaster and producer. He now works for the Diocese of Leeds as Urban Mission Officer. If you would like to get in touch email mark.waddington@leeds.anglican.org

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