Get a hundred or so radio presenters in one room and what do you have? A lot of talking! Had last night's event been run by TV people there would have been more posh frocks and Champaign but here at Tiger Tiger in Leeds it was beer and banter.
Andrew Harrison of The Radio Centre was the guest speaker and he opened with comments about the hard times facing commercial radio. He said that there were more radio stations than the sector could support (he took us through his sums) and said he expects some local commercial stations the close this year.
I couldn’t help thinking how much like Greg Dyke Andrew looked. And then following my instinct to make connections I reflected on how many former marketing people are now running broadcasting in the UK. There is Andy Duncan at Channel 4 and Tim Davie at BBC Radio, to name but two. It just goes to show, selling skills are valued in the industry now – it’s gone from a being a producer led industry to one which is marketing led, and for good reasons I’m sure.