A while ago I did a session on creativity with a group of media students in Odessa. I can say it was a great to have met them and an inspirational time
The proposition is that anyone can make a film, in fact It is so easy to make films these days that anyone with enough money to buy a camcorder can go ahead and make their own movie.
Learning how to make films – the story-boarding, the visual grammar, the lighting, the editing – can be learned and practiced, but even if you become brilliant at these things you still will not be able to make great films.
I suggest there are five personality traits which provide an important mix in creativity; the extraordinary thing is that I suspect we all have these personalities within us. Simply being who we are – human – is what is required to reach our creative potential.
It is possible to have ideas without making films, but impossible to make a great film without an idea.
It is possible to tell stories without making films, but impossible to make great films without telling stories.
It is possible to speak the language of emotions without making films, but impossible to make great films without engaging the emotions.
It is possible to recognise the truth without making films, but impossible to make films without a truth we can recognise.
It is possible to take risks without making films, but impossible to make great films without taking a risk.
We suggest it is a good habit to practice inventiveness, storytelling, engaging emotionally, capturing truths, and taking risks at every opportunity.